Layrite Superhold Pomade (120 g)

19.90 € In Stock, delivery in 3-5 working days

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  • Thick gel-based grease. It holds like wax, but it is easy to wash away like a gel. It doesn't dry hair and it fixes it thanks to beeswax. It is water-based, so you can also wash it away with lukewarm water. Ideal for thick hair or higher hairstyles.

    How to use it?

    Place a small amount between your palms and apply it evenly to dry or damp hair. When applied to damp hair, you will achieve lower strength and a higher shine; when applied to the hair dried using a hair-drier, you will achieve higher strength and lower shine.

    Volume: 113 g

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  • The year: 1999. Place: Orange County, California. To most, it seemed the barbering trade was breathing its last breath. Nevertheless, Layrite’s passionate founder, Donnie Hawley, was still in hot pursuit of perfecting his client’s haircuts. His technique was being hindered by the traditional petroleum-based products his patrons wore that wouldn’t rinse out. Never wanting to limit style, yet committed to an elevated standard of barbering; Donnie labored to find a solution. The end result was a water-soluble pomade formulated to hold like a wax and wash out like a gel.



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